Branding Politics.

Since my last political post was such a success, (thanks to all 3 of you who read it), I've decided to take this in a direction that I know about - branding. All my comments are based on my personal opinions (duh) and do not reflect the policies or action of any of the mentioned …

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Those One Track Minds.

It's coming close to Singapore's General Elections. To many Singaporeans, this means absolutely nothing. I live in a country where I have never voted before in my life. Never. Not once. This would not be surprising if I was 5 years old, but I am 32. I have watched countless other election races take place …